{"id":962,"date":"2022-04-05T10:40:54","date_gmt":"2022-04-05T10:40:54","guid":{"rendered":"https:\/\/easyschema.com\/blog\/?p=962"},"modified":"2022-04-05T10:40:54","modified_gmt":"2022-04-05T10:40:54","slug":"designing-a-url-structure","status":"publish","type":"post","link":"https:\/\/easyschema.com\/blog\/designing-a-url-structure\/","title":{"rendered":"Designing a URL structure"},"content":{"rendered":"<p><span style=\"font-weight: 400\">Well-designed URLs can attract web pages to your site; if you check the URL, this guide will have URL structure structures to remove Google indexing problems from e-commerce drivers.<\/span><\/p>\n<p><span style=\"font-weight: 400\">If you are using e-commerce, you can pass it successfully because the platform has considered these issues.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Why URL structure matters?<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400\"> To be lost, if Googlebot thinks she will return two URLs, one URL can be retrieved by the tracker. This happens if snippet identifiers show different content. Google does not use snippet identifiers in indexing.<\/span><\/li>\n<li><span style=\"font-weight: 400\"> The crawler can take all issues several times if Google thinks the two URLs are different but results in the same. this prevents the crawling of pages and placement on the server without anything.<\/span><\/li>\n<li><span style=\"font-weight: 400\"> The crawler may think your site has an undetermined number if your URLs are a variable value, e.g., a timestamp. As a result, Google has more time to find its content on the site.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">Google Search and How Page Index Works from Google Page Crawlers for more information on how Google crawls and indexes pages check <a href=\"https:\/\/developers.google.com\/search\/docs\/advanced\/guidelines\/url-structure\" target=\"_blank\" rel=\"noopener\">Google Developers search<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Use the? Key = value URL settings instead of the? Value, where you can. The URL settings allow Google Search to understand your pages&#8217; structure and crawl them properly.<\/span><\/p>\n<pre><code class=\"language-\">Recommended: \/ photo-frame? Page = 2, \/ t-shirt? Color = green\nNot recommended: \/ photo-frame? 2, \/ t-shirt? Green<\/code><\/pre>\n<ul>\n<li><span style=\"font-weight: 400\"> Do not allow the same parameters to be used twice because Googlebot may not call them one of the values.<\/span><\/li>\n<\/ul>\n<pre><code class=\"language-\">Recommended:? Type = candy, sweet\nNot recommended:? Type = candy &amp; type = sweet<\/code><\/pre>\n<ul>\n<li><span style=\"font-weight: 400\"> Divert internal links to temporary settings, such as their IDs, tracking codes, relative user values \u200b\u200b(location = nearby, time = last-week), current time, etc. It can happen to URLs that have short lives or duplicate URLs for the same page. To get good results from Google Search, use long-term URLs and more.<\/span><\/li>\n<\/ul>\n<pre><code class=\"language-\">Recommended: \/ t-shirt? Location = UK\nNot recommended: \/ t-shirt? Location = nearby, \/ t-shirt? Current-time = 12: 02, \/ t-shirt? Session = 123123123<\/code><\/pre>\n<ul>\n<li><span style=\"font-weight: 400\"> Show Google which query parameters should be used in your URLs using the URL parameter attributes in the Search Console.<\/span><\/li>\n<\/ul>\n<h3><strong>How Google understands URLs for product variants?<\/strong><\/h3>\n<p><span style=\"font-weight: 400\">If you choose to have several variants on the same page, you should consider the restrictions listed below:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">The page may not match the search results as it only supports a single product.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Sometimes purchases with Google can not send the customer where they want to buy the product. As a result, it brings an unsatisfactory experience.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">If you&#8217;re going to choose a specific URL, Google recommends using one:<\/span><\/p>\n<p><span style=\"font-weight: 400\">A segment of the road, for example: \/ t-dress \/ black<\/span><\/p>\n<p><span style=\"font-weight: 400\">A query parameter, such as \/ t-dress? Color = black<\/span><\/p>\n<p><span style=\"font-weight: 400\">For Google to understand the best option to appear in the search, select one of the variant URLs as the canonical URL for the product.<\/span><\/p>\n<p><span style=\"font-weight: 400\">If you use optional query parameters for all variants, use the URL with the query parameters skipped as the canonical URL. As a result, Google understands different product variants. For example, if the predefined color parameter values \u200b\u200bof the query for a T-shirt are black, then.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Use\/pants canonical URL for all pants variants<\/span><\/p>\n<p><span style=\"font-weight: 400\">For a red pants, use \/ pants (and not \/ pants? Color = red<\/span><\/p>\n<p><span style=\"font-weight: 400\">For a pair of black pants, use \/ pants? Color = black<\/span><\/p>\n<p><span style=\"font-weight: 400\">Use URLs in your content:<\/span><\/p>\n<p><strong>For Google to better understand the products and variants between the effects of these practices:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">I am using the same URL for internal tags and sitemaps.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Use tags that show the current page on all pages that can not summarize in a sitemap file.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Include canonical URLs in all variants using tags.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Include direct links using &lt;a href&gt;, and do not use JavaScript to navigate between pages as GoogleBot may not be able to navigate.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Inclusion of texts with full meanings.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Remove indexing with junk content.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Additional resources<\/span><\/li>\n<\/ul>\n<p><em><strong>The information matches the documentation provided by <a href=\"https:\/\/developers.google.com\/search\" target=\"_blank\" rel=\"noopener\">Google Search Central<\/a><\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Well-designed URLs can attract web pages to your site; if you check the URL, this guide will have URL structure structures to remove Google indexing&#8230;<\/p>\n","protected":false},"author":2,"featured_media":966,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,19,45,14,20],"tags":[150,146,147,148,149],"class_list":["post-962","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-easyschema-blog","category-advanced-seo","category-google-search-central","category-seo","category-technical-seo","tag-best-url-structure","tag-designing-a-url-structure","tag-google-page-crawlers","tag-page-index-works","tag-url-structure"],"_links":{"self":[{"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/posts\/962","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/comments?post=962"}],"version-history":[{"count":4,"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/posts\/962\/revisions"}],"predecessor-version":[{"id":967,"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/posts\/962\/revisions\/967"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/media\/966"}],"wp:attachment":[{"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/media?parent=962"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/categories?post=962"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/easyschema.com\/blog\/wp-json\/wp\/v2\/tags?post=962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}